KEEP IT COLORFUL
We rebranded Seagram's Escapes to feel more fun, modern, and colorful through curated occasions. The campaign included TV, POS, events, online sweepstakes and a website and packaging redesign.
Passengers took part in a moving demonstration of a Milky Way bar's stretchy caramel.
TAKE CHARGE OF TRAVEL
In response to the traveler's bill of rights, American Express added special travel benefits for their card members.
CHUNKS & SWIRLS
Illustrated posters highlighting Ben & Jerry's handcrafted ingredients.
YOU'RE UP
The branding campaign was extended to an under-the-cap promotion with Live Nation and an in-store program featuring Carrie Underwood. The 360ยบ program won an Effie Honorable Mention in 2011.
Branded Freelancer's Union, formerly Working Today with a new logo and subway campaign that introduced the mobile workforce to affordable health insurance.
PIRATE'S BOOTY & SPONGEBOB SQUAREPANTS
Pirate's Booty teamed up with SpongeBob SquarePants to create an original song for the first Pirate's Booty commercial. The partnership also featured specialty packaging, retail merchandising, field team activations and a "Spongetastic" sweepstakes on facebook.
SEAGRAM'S ESCAPES SPECIALTIES
Oversaw the packaging design of Seagram's Escapes Specialties can innovation.
BEN & JERRY'S MOOD MAGIC
Worked with the Ben & Jerry's design team to create a logo and packaging for their Mood Magic line.
ENERGY KITCHEN
Rebranded the restaurant with a new logo and updated food photography.
VARIOUS LOGO DESIGNS